Description

Natricia Bernard teamed up with T-Mobile again after the success of Katy Perry’s Firework video directed by Dave Meyers. This time, we see Mariah Carey in one of the first Holographic Concerts of all time. Record Breaking!  Natricia worked closely with choreographer and director Debbie Allen and director Dennis Liu for this commercial.

We shot Mariah in New York, cast across Europe, and rehearsed in London. Finally, we sent 20 dancers to Poland, Germany, Macedonia, Croatia, and Montenegro for a simultaneous European event, with Mariah’s hologram beamed in alongside her live dancers.

Movement Genre: Commercial, Movement Direction, Street Dance